Paid Ads for Service Businesses

Google & Facebook Ads Built to Generate Hot Leads

We build paid ad systems for service-based businesses that bring in real leads, lower wasted ad spend, and help turn clicks into booked jobs, calls, and quote requests.

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Google Ads High Intent
Facebook Ads Retargeting
Goal More Leads

How It Works

We Put Your Business in Front of People Ready to Take Action

Paid ads do not have to be confusing. The goal is simple: show your business to people who need your service, send them to a strong landing page, and get them to call, fill out a form, or request a quote.

Find Ready Buyers

Google Ads helps you show up when someone is actively searching for your service.

Bring Visitors Back

Facebook retargeting follows up with people who visited your site but did not contact you yet.

Lower Cost Per Lead

We test, track, and optimize campaigns so your budget works harder over time.

The Lead System

Google and Facebook Work Better Together

01

Google Performance Max

Google Performance Max helps your business show across Google Search, Maps, YouTube, Display, Gmail, and more. It uses your budget to find people most likely to become leads.

02

Search Intent

People searching for services like “pressure washing near me” or “roof cleaning quote” are already looking for help. That makes them much warmer than random traffic.

03

Landing Page

Instead of sending clicks to a confusing homepage, we send traffic to pages built to explain the offer, build trust, and make contacting you easy.

04

Facebook Retargeting

Many people do not contact you the first time they visit. Retargeting ads remind those visitors who you are and bring them back when they are ready.

05

Lead Tracking

We track calls, forms, quote requests, and key actions so we can see what is actually producing business, not just clicks.

06

Ongoing Optimization

We adjust targeting, creative, landing pages, and budgets to help get better leads at the lowest cost possible.

Simple Breakdown

What Happens After Someone Clicks?

A good ad campaign is not just about running ads. It is about building a path that makes it easy for a potential customer to become a lead.

Step 1 They search or see your ad
Step 2 They land on a clear service page
Step 3 They see proof, reviews, and your offer
Step 4 They call, fill out a form, or request a quote
Step 5 Retargeting brings back people who did not convert

Platforms We Use

Google Captures Demand. Facebook Builds Trust and Follow-Up.

Google Performance Max

Best for getting in front of people with strong buying intent. Google helps find users who are searching, comparing, or ready to request service.

  • Search visibility
  • Map and local intent
  • Lead form and call tracking
  • Conversion-focused bidding

Facebook Retargeting Ads

Best for staying in front of people who already visited your site, clicked an ad, or showed interest. This keeps your business familiar instead of letting them forget.

  • Website visitor retargeting
  • Trust-building ads
  • Before and after creative
  • Quote reminder campaigns

What’s Included

A Full Lead Generation Ad System

We do more than launch ads. We help create the structure around the ads so your business has a better chance of turning traffic into real leads.

  • Google Ads setup and campaign structure
  • Google Performance Max campaign setup
  • Facebook retargeting ad campaigns
  • Lead tracking for calls and forms
  • Landing page strategy
  • Ad copy and creative direction
  • Audience targeting and retargeting
  • Budget management
  • Ongoing testing and optimization
  • Monthly lead generation strategy

Ready to Get More Qualified Leads?

Let’s build a Google and Facebook ad system that helps your service business generate hot leads at the lowest cost possible.

Start Your Lead Strategy →